Home / About Us

How We Support Your Growth

As a CMO or Founder of a B2B SaaS business, you need peace of mind and someone to take full ownership of the process—without adding more resources. That’s where we come in. With our Web & SEO expertise, we integrate directly with your marketing team to align with your vision. Our tailored strategies create a predictable organic lead generation system that attracts high-intent leads and drives bigger revenue.

Mission

Our mission is to help B2B SaaS businesses generate revenue through organic leads by delivering perfectly optimized websites.

Vision

We aim to become the most reliable agency, enabling our team to grow and develop both creatively and professionally, so they can support the growth of B2B SaaS companies.

Values

icon-achievment

Achievement

We value progress and results. Every step forward, whether big or small, is a reflection of our commitment to achieving meaningful success for our clients and our team.

icon-growth

Growth & Learning

Continuous improvement is central to our work culture. We believe in constantly refining our skills and strategies so we can deliver the best outcomes for our clients and adapt to the changing needs of the industry.

icon-passion

Passion

We are deeply invested in what we do. Our enthusiasm drives us to go beyond expectations, pushing us to deliver work that makes a real difference for our clients.

icon-integrity

Integrity & Honesty

Here’s what we promise: we’ll be upfront with you, deliver on what we say, and always keep things clear. No fluff, no empty promises – just real results you can count on.

icon-team

Team Work

Collaboration is key to success. We believe that when we work together and respect each other’s strengths, we can accomplish more than we could individually.

icon-quality

Quality

We never compromise on quality. Our clients depend on us for results, and we ensure that every piece of work we deliver meets the highest standards.

Our Story: A Roadmap to Growth

2018

The Beginning

SmartClick was founded by Milan Savov as a web development company. Milan started alone, securing his first clients through UpWork – two businesses from Denmark. Realizing the need to bridge the gap between web development and SEO, he brought on his first team member, a web developer, and started working on integrating SEO into the development process. Our first office was opened in Strumica by the end of the year.

2019

Building the Team

To meet growing demand, we expanded our team by hiring content writers and SEO experts. In addition to our Australian clients, we began working with businesses from the UK, USA, and Canada. During this period, we focused on refining our approach to integrate SEO and web development, improving the results we delivered.

2020

Strengthening Processes

The pandemic pushed us to rethink our approach. We reevaluated and improved our SEO processes, aligning them more closely with web development. Our team grew, bringing in the expertise needed to take on more complex projects and help our clients succeed in a changing market.

2021

Focusing on Efficiency

In 2021, we refined our internal processes to handle larger clients without compromising quality. Our focus shifted to building stronger, longer-term relationships with clients, transitioning from a service provider to a trusted partner in their growth.

2022

Investing in Expertise

We invested in coaching and industry masterminds to improve how we ran our business and delivered results. These efforts allowed us to refine our strategy and better serve our clients with clear and effective solutions.

2023

Specializing in B2B SaaS

We decided to focus exclusively on B2B SaaS companies, refining our ideal client profile (ICP) and tailoring our strategies to fit the unique needs of this industry. This shift allowed us to become more targeted in our approach and deliver services that truly make an impact for SaaS businesses.

 

At the same time, we clarified roles and responsibilities within the team. This improved efficiency, enabling us to provide more personalized and effective services to our clients. With clear lines of responsibility, each team member could focus on their area of expertise, leading to faster decision-making and stronger results. The enhanced collaboration also made it easier to adapt quickly to client needs and market changes.

2024

Expanding and Strengthening Leadership

In 2024, we opened a new office in Skopje and focused on building stronger leadership. We increased our industry presence by attending conferences, participating in podcasts, and networking. We also created dedicated Marketing and Sales departments to increase our brand awareness and connect with the right clients. By focusing on sharing our expertise and showcasing what we do best, we’re creating opportunities to build meaningful relationships with businesses that value what we offer.

A Word from Our CEO

“At SmartClick, growth is at the heart of everything we do—both as individuals and as a business. I invest in my own growth because to lead others, I must keep growing. Teamwork, open feedback, and a commitment to learning is how we work. We leave egos at the door and focus on shared values and goals.

Loyalty, integrity, honesty, and transparency guide our relationships, both with clients and within the team. By working together with respect and a focus on constant improvement, there’s no limit to what we can achieve. I read, learn, and grow because I believe a true leader—and every person—should never stop learning. This is the foundation of SmartClick and what motivates me each day.”

Milan Savov

Founder & CEO

Meet the SMART Team

Image of Branko Ilishev

Branko Ilishev

Co-Founder & COO

Branko keeps everything running smoothly behind the scenes. He’s the one making sure operations are efficient, and every project runs like clockwork. His focus is on refining processes and making sure the team delivers exactly what clients need.

Image of Davor Karafiloski

Davor Karafiloski

SEO Director

Davor’s deep understanding of SEO sets the tone for how we approach organic growth for SmartClick and our clients. He’s all about strategy, making sure everyone is aligned with the bigger picture, and ensuring our SEO delivery perfectly blends with our clients’ expectations. Davor’s always working on elevating the quality of our SEO delivery and ensuring clients get the best ROI possible.

Image of Nikola Kostov

Nikola Kostov

Lead Web Developer

Nikola is our go-to person for turning complex ideas into functional, user-friendly websites. His experience and problem-solving skills make him a leader in web development, ensuring that each project exceeds expectations.

Image of Dushan Natevski

Dushan Natevski

Sales Operations Manager

Fitness and healthy lifestyle addict, Manchester United fan, lovely husband. As a professional, open-minded and result-oriented salesman, focused on establishing healthy strong relationships with all potential clients and implementing some growth-driven strategies.

Image of Buba Atanasovska Veljanoski

Buba Atanasovska Veljanoski

Marketing Operations Manager

A mom and an ambitious achiever, Buba is motivated by her love for her son and a relentless pursuit of success. As the Marketing Operations Manager, she focuses on building brand awareness, aligning strategies with goals, and finding ways to solve client problems. Buba takes a strategic, calculated approach to every project, always looking for opportunities to improve how we connect with our audience and deliver results.

Image of Evgenija Butleska

Evgenija Butleska

Senior WordPress Developer

A senior WordPress developer who loves creating sleek websites almost as much as she loves experimenting in the kitchen. Whether it’s debugging code or perfecting a recipe, she’s all about making things that look good, work great, and occasionally taste amazing.

Image of Emilija Savova

Emilija Savova

CFO

Emilija keeps the financial side of things in check, ensuring SmartClick remains healthy and focused on growth. She’s the one who makes sure the numbers add up and our financial decisions keep the company moving forward.

Image of Elena Daskalova

Elena Daskalova

Senior Content Writer

A results-driven professional who values clarity and precision in crafting SEO content. Specializes in creating content and SEO strategies that drive visibility and growth, particularly in the SaaS industry.

Image of Ivana Kachurova

Ivana Kachurova

Content Writer

Standing at 156cm, Ivana is the person that proves big ideas can come into small packages. With an SEO brain and a heart for writing, she’s  a master of words and makes rankings thrive and come alive.

Image of Anastasija Vasilevska

Anastasija Vasilevska

Content Writer

An English Language and Literature student with a passion for writing. She specializes in creating content that is not only grammatically sound but also optimized for SEO. When she’s not writing or researching, you can find her at home binge-watching The Office, getting lost in a mystery novel, or enjoying some music.

Image of Dimitar Kalapocev

Dimitar Kalapocev

WordPress Developer

Dimitar is the go-to problem solver for anything WordPress-related. His attention to detail and ability to make even the most complex sites functional and smooth makes him an integral part of the development team.

Are You Our Next SMART Teammate?

We’re always looking for passionate, creative people who enjoy working together. If you’re ready to make a difference and grow with us, we’d love to hear from you!

JOIN OUR TEAM

Let us show you how we can help your business grow.

At SmartClick, we value talent and commitment. If you want to work alongside a dedicated team and help businesses grow, we want to hear from you.